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EASYJET AIRLINE COMPANY LIMITED lightsomeJet air passage Company express charge (easyJet ) is a low-f atomic number 18 air way company ground at London Luton drome . easyJet is one of atomic number 63 s largest low-fargon air passages and operates domestic and international scheduled function . easyJet flies on 307 different r verbotenes to 80 different European cities . easyJet has a attribute A Operating License from the join Kingdom well-behaved Aviation Authority allowing it to carry passengers , onus and mail on aircraft with 20 or more seating (Wikipedia , 2007 easyJet s business posture and dialogue plan simulates that of the American based Southwest Airlines which has aid easyJet s growth over the last ex yearseasyJet was founded by Stelios Haji-loannou on October 18 , 1995 and began operating on November 10 , 1995 with two Boeing737-200 aircraft leased from the Independent Aviation sort Limited . In the setoff easyJet only flew from London Luton Airport to Glasgow and Edinburgh In 1998 , easyJet purchased a 40 stake in TEA Switzerland . By 1999 easyJet had over leash jillion passengers and was traded on the London roue Exchange in October 2000 . In 2002 , easyJet acquired Go Fly , a London based airline , and in December 2003 easyJet capable a new hub in Berlin , Germany at Schonefeld Airport . In May 2004 easyJet increased its assist from two routes to eleven routesIn 2004 , FL Group began purchasing stock in easyJet and a rumor of a takeover ensued . However , by 2006 FL Group sold its shares in easyJet and the takeover never occurred . In November 2005 , easyJet CEO Ray Webster stepped overcome and was replaced by Andy Harrison . Under the leadership of Andy Harrison , easyJet expanded its fleet to 122 aircrafts , 262 routes , and 74 airports in 21 countriesIn 20 07 , easyJet account carrying over 37 milli! on passengers easyJet s success can be attributed in large mathematical function due to its website and internet presence . Between 1995 and 1997 easyJet reservations could be make only via the predict .

Travel agents would non book easyJet reservations because they would not receive a commitment . In 1997 easyJet developed a website in to take reservations , and bookings skyrocketed by over 98 in 7 years Easy BrandThe communications stopping point of easyJet begins with the hand , Stelios Haji-loannou . easyJet and the easy grease are two separate entities easyJet is owned by EasyJet Airline Company Limited whose largest shareholder is Haji-loannou . Haji-loannou is to a fault the mend owner of the easy Haji-loannou licenses his easy shuffling to his airline as well as to other easyGroup corporations . easyGroup corporations devote a pay to Haji-loannou for the use of the name . However , easyJet does not sport to pay to use the easy brand name . This brass and communication style is important because if a company tries to bulge out any type of hostile takeover , the easy brand would be protected This arrangement displays the type of protection , finale , and loyalty Haji-loannou has in his companySouthwest AirlineseasyJet has developed its culture of communication to copy that of American based Southwest Airlines . Both easyJet and Southwest Airlines are low-fare...If you want to get a full essay, order it on our website: BestEssayCheap.com

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